Web 2.0: A Strategy Guide: Business thinking and strategies behind successful Web 2.0 implementations.
Amy Shuen
Published by: O'Reilly Media on April 2008
I should see this book and possibly recommend for my students.
Here could be some more books that are just as useful
But they may not be in my bookshelf
- Enterprise 2.0: How to Manage Social Technologies to Transform Your Organization
- Designing for the Social Web (Voices That Matter)
- Web 2.0 Architectures: What entrepreneurs and information architects need to know
- Groundswell: Winning in a World Transformed by Social Technologies
- Web Analytics 2.0: The Art of Online Accountability and Science of Customer Centricity
- The Social Media Bible: Tactics, Tools, and Strategies for Business Success
- Socialnomics: How Social Media Transforms the Way We Live and Do Business
- This is Social Media: Tweet, Blog, Link and Post Your Way to Business Success
- Business Model Generation: A Handbook for Visionaries, Game Changers, and Challengers
- Working the Crowd: Social Media Marketing for Business